Cultural underpinnings of social media

This is a quick read about following celebrities on Facebook vs. Twitter.  Which is better?

Far more interesting to me, though, is this comment:

"Facebook for the win, personally I was delighted to see the Neilson [sic] numbers this morning and the lack of retention that Twiitter [sic] has!"

It's amazing (but not surprising) how much people crave validation of their decisions.  So much so that they delight in seeing hardships or failure in a competing service or product to the one they chose (even though it has no impact on them directly).

Link to article: Are Celebrities More Interesting on Facebook?